TRUSTED BY
Creative direction that expanded MPL’s journey
from India to global markets
60%
Rise in paid users
Performance-driven creatives that boosted conversions
90M+
Global users
Scaled brand storytelling across India & international markets, which includes India, USA and brazil.
$88M
India revenue in FY24(+35%)
Localized creatives that drove market trust and scale
"Shot on iPhone" was a brilliant campaign. Iconic, clean, unforgettable. But today, the most beautiful, realistic images people are generating on Midjourney.
If Midjourney ever runs a campaign to show how real it gets, they should simply say "Not shot on iPhone"
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Where Strategy Meets Storytelling
I’m a Creative Director & Copywriter with 12+ years of shaping ideas that drive both emotion and growth.
I’ve written scripts, voiced campaigns, and led a 12+ member crew of motion designers, art & copy. My thing? Mixing storytelling with performance so brands don’t just show up, they scale up.
From brand films to performance ads, even AI experiments with Midjourney, Veo 3, Dreamina, ChatGPT, Higgsfield, SunoAI and more, I love finding new ways to make creativity a growth story.
From strategy to execution, I create campaigns that deliver.